Posted by Peter Ceresole on June 09, 2016 at 00:00:10 user PeterC.
In Reply to: Re: S & A Still popular posted by Adam Quinan on June 06, 2016 at 06:06:09:
Using Amazon listings as a proxy, it would appear that SA is still quite popular on the UK website.
However in the US it is not nearly so popular
I suspect that this is the heart of it; for the US producers, SA is rather a punt.
It might do all right in Britain, but the British market these days is "nice to have", and to get a decent return these days you need to sell more widely, especially in the USA. So they'll be very sensitive to things that might make the film fizzle over there. Hence the Dick Barton stuff, and the name change.
The film might take off- stranger things have been known- but on the whole, I think maybe they're being quite brave.
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